July 2008 – The Malish Corporation, a global leader in the design and manufacture of floor machine and surface cleaning brushes and accessories since 1948, has launched a new marketing campaign dubbed “Malish Means More.”
Malish, celebrating 60 years serving the Sanitary Supply Industry, will formerly kick off the campaign at the ISSA show in Las Vegas this Fall.
Marketing Manager Stacey Pfeifer commented, “This campaign is really designed to act as a reinforcement of the primary principles driving Malish right now. They include More Selection, More Customer Service, More On-Time Delivery and More Engineering and Design Expertise. We believe that our capabilities are further enhanced due to our global reach with operations in North America, Asia and Europe.”
The campaign will be supported with print and online advertising, direct mail, public relations and at ISSA. The company expects the campaign to continue well into 2009.